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Grand Central Park - The Lake House Wins Amenity Center of the YearOctober 04, 2022
We think The Lake House is breathtaking, and so did the judges who awarded it Master-Planned Community Amenity Center of the Year at this year’s Houston’s Best PRISM Awards hosted by the Greater Houston Builders Association. The Lake House was noted for its modern design, skylights and floor-to-ceiling windows that allow for ample natural light while offering spectacular views of the surrounding lake and forest. Sunset is one of our favorite times to hang out on the spacious two-tiered patio. Inside, you’ll find a state-of-the-art gym overlooking the lake, a coffee bar and 1,400-square-foot event area. Surrounding the clubhouse is our dog park, playground and 6,000-square-foot shaded pavilion. The public can rent The Lake House for parties, weddings and corporate events. Master-Planned Community Amenity Center of the Year wasn’t the only trophy we brought home. We received awards for Event of the Year – Master-Planned Community and Marketing Campaign of the Year – Developer. Our grand opening celebration at The Lake House garnered the event-of-the-year accolade. Targeted toward people specifically interested in buying in Grand Central Park, the event featured tours, miniature golf, food and prizes. Highlighting the community’s natural amenities was the goal of the Pure Living marketing campaign. Direct mail, video, social media, emails and more communicated how Grand Central Park fulfills a need to live in a more natural environment, whether it be for relaxation, connection, excitement or adventure. Grand Central Park was also a finalist for Billboard Branding of the Year and Lifestyle Director of the Year. We’ll be placing these trophies next to the Best Overall Community More than 600 Acres award we won during this summer’s 2022 Texas Association of Builders Texas Star Awards. |
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